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Teesside Insurer to undergo rebranding

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To celebrate their 25th birthday, Teesside Insurance is giving itself a facelift by rebranding and changing its name.

As of January 1 Teesside will no longer be Teesside, it will be Erimus Insurance Brokers. The Middlesbrough based company, which was launched in 1986, is the main locally owned insurance broker in the Teesside area and is undergoing the changes to expand and find more clients from different areas.

The company said that by adopting the name Erimus – the Latin Motto of Middlesbrough which means “we shall be” – they would not be forgetting their Teesside roots.

Paul Davison, commercial director at the firm, said, “the Erimus motto signified the determination of a town nicknamed the Infant Hercules by William Gladstone to grow and become great.

We have similarly progressive aims for our business to ensure that we continue to develop throughout the ongoing difficult financial climate. The insurance broking market has changed significantly in the past decade and is now dominated by consolidators, with independently owned insurance brokers like ourselves becoming an ever-increasing rarity.”

The company completed a management buyout in 2010 to ensure the business remained independent. After the buyout, insurance giant Willis showed their support by becoming a minority shareholder.

Erimus will work in partnership with Willis to access the global resources of more than 20,000 associates.

Based at Riverside Park in Middlesbrough, Erimus will specialise in business-to-business insurance, offering professional insurance broking and risk management services.

Its areas of expertise include business continuity planning, risk management, technical briefings and seminars, health and safety advice and private client services.

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