Swiftcover has been voted the best Value for Money car insurer in the UK by the readers of Lovemoney.com.
More than 2,046 car insurance customers voted in the poll in December last year, with swiftcover.com coming out on top.
The votes are a reflection of consumers’ real-life experiences with insurance companies and other financial services companies.
Tina Shortle, marketing director of swiftcover.com, said the accolade is particularly important as the votes are cast by car insurance customers, who have shown they are extremely happy with the firm’s products.
“It’s great to put another award in our trophy cabinet, but the Lovemoney.com award is particularly special because it was voted for by consumers. To be named the best ‘Value for Money’ car insurer shows that our commitment to low-cost car insurance backed by a service customers expect is working,” she added.
Ed Bowsher, head of consumer finance at lovemoney.com, said car insurance customers would do well to follow the recommendations of their peers when it comes to selecting personal finance products.