Sterling Insurance is expanding their business reach, with the opening of a new regional branch in Manchester.
The new office is expected to be operational by March this year, and employees will be phased in over March and April. The company is recruiting a team of both internal and external employees, including existing regional development managers James Leigh and Louise Welsh, as well as commercial development underwriter Anita Fenna.
The decision will further increase the company’s northern presence and enable Sterling to work more closely with existing brokers.
“We are excited to bring a more local presence to Sterling in the northern regions and to bring our expertise and professional levels of service much closer to our brokers in the north,” said David Sweeney, Sterling’s director of home and commercial insurance.
“We want to further understand the local market and to be on hand to help brokers grow their business by providing our usual great service, great products and now some more great people.
“This announcement will undoubtedly result in Sterling forging even closer relationships with our brokers in the North. It is only by giving our decision-makers more visibility in local markets that we can expect brokers to offer us even greater support.”
Opening a Manchester office has been a long-standing goal of Sterling, as the city is recognised as a central hub and gateway to the northern market.
