Building on a relationship of nearly 10 years, Equity Insurance Partnerships is pleased to announce the extension of its affinity partnership with Poppy Insure, the trading subsidiary of The Royal British Legion.
This extension sees EIP confirmed as the Legion’s affinity partner to administer its branded home and motor insurance programme for the next three years, securing potential access to around 370,000 members and supporters.
Charles Offord, EIP managing director, says “Equity is delighted to renew this relationship. Working with a brand such as The Royal British Legion demonstrates our growing strength in the affinity market that we have worked hard to progress. We are both pleased and proud to be associated with the UK’s leading charitable support organisation for veterans of the armed forces past and present”.
For every policy introduced by Poppy Insure, Equity will make a contribution to the Poppy Appeal. The Royal British Legion has been helping Service people past and present for over 90 years, and although their needs have changed over that time the need for their work is as vital as ever. The Legion spends nearly £1.7 million every week carrying out welfare support services which are flexible and wide-ranging. From helping a young widow through an inquest to ensuring that an older veteran can stay independent in their own home.
