MoneySupermarket.com has launched a new short term income protection insurance channel designed to provide customers with a streamlined and transparent experience when purchasing Accident, Sickness and Unemployment (ASU) insurance cover.
The new ASU channel offers customers the largest panel of insurers in the UK allowing online purchase of short term income protection products; as well as comparing more features than any other online service.
Key features of MoneySupermarket’s ASU insurance channel include:
– Simple question set with no need for time consuming and lengthy medical questionnaires with guaranteed quotes delivered in seconds;
– Intelligent filtering to help customers refine their choices and find the best product for their needs;
– A totally transparent journey providing access to all of the information necessary to select a product prior to purchase;
– Detailed product comparisons that clearly shows positive and negative features over and above price;
– A simple five step common quote and buy journey for all insurers, no linking to insurer sites or re-keying of data.
Emma Walker, protection expert at MoneySupermarket.com said: “At a time when finances are stretched but unemployment is rising, it is important to consider your protection needs as many financial problems are usually down to a sudden change in circumstances. We are thrilled to have launched our new ASU channel. We worked closely with Collinson Insurance Group to develop the best possible experience for customers wishing to purchase short term income protection insurance through MoneySupermarket.
“By providing our customers with a more transparent and streamlined service we have removed the monotony and time constraints often associated with purchasing ASU cover, especially online. The payment protection insurance mis-selling scandal has left many consumers without suitable financial security, but for only a few pounds a month, you can have the peace of mind that should you have an accident, become ill or lose your job, your financial needs will be met. Many consumers don’t think twice about insuring their smartphones but forget about the need to protect themselves.”
Collinson Insurance Group said of the new channel: “We are delighted to be working with MoneySupermarket to provide such a comprehensive and easy to use service for customers. The launch of this channel comes at a time when people need to be protected against an unexpected event such as job loss and this product is transparent in terms of what is being sold, while providing flexibility and variety for the customer.”
Emma Walker concluded: “The experience of Collinson and their flexibility made them the stand out choice to work with us on building this new look comparison tool.”
