AXA announces the senior management structure for its newly created Personal Lines operation, which now combines all AXA’s intermediated, partnerships and direct businesses, including Swiftcover. The new Personal Lines leadership team is:
Managing Director, Intermediary and Partner Sales – Mike Keating. Mike’s team will be responsible for managing sales and relationships across the intermediary and corporate partner channels.
Managing Director, Product – Craig Staniland. Underwriting teams from personal lines intermediary, corporate partnerships and AXA direct and Swiftcover will report to Craig. They will be responsible for the pricing of all personal lines products as well as reinsurance and customer retention.
Managing Director, Claims – Tony Peppard. Tony’s team will be responsible for all personal claims, personal large loss and business services. The new team incorporates household, lifestyle and personal motor for both the AXA and SIMS operations.
Managing Director, Direct Sales – Richard Coombe. A new team will be formed to manage the sales of the direct motor, home, travel and ancilliary products, bringing together the teams that currently work on e-commerce, aggregator and commercial direct.
Managing Director, Customer Service – Dave Fretter Dave will be responsible for running AXA’s customer contact centres and looking after all activities which support AXA’s direct customers, corporate partners and brokers.
Other senior appointments include Waseem Malik, who becomes finance director of the new company; Tina Shortle will become marketing director and Rod Alderton is appointed IT director.
Steve Hardy, Chief Executive Officer, AXA Personal Lines said:
“We have made excellent progress since we began our strategic review of the personal lines business in October. Our new structure will provide much greater focus on the customer and result in us being better placed to respond to market challenges as well as distributor and customer needs. I am confident we now have the right structure and the right people in place to deliver our ambitions for this new business.
In commercial lines, Amanda Blanc will join the business early in 2011 and more information about the structure and strategic direction of this operation will follow once she is on board. In the meantime, John O’Neill, CEO AXA Ireland will continue to oversee the business in the interim period.
Source : AXA Press Release