John Kitson, is to leave the company in March. He was director of the sales and marketing within Aviva’s general insurance business. Kitson joined Aviva from Norwich Union. He has worked for the company for more than 14 years. He was involved in the early growth of Norwich Union Direct and the recent Aviva rebrand.
Kitson said: ‘This is a personal choice to have a rest, go fishing, write a book, go to Norwich City FC away games, and take stock.’
The Aviva sales and marketing team will be restructured over the next month. Kitson’s replacement will be announced at a later date.
Aviva UK General Insurance chief executive Igal Mayer says: “I thank John for bringing so much to Aviva over the last 14 years, from driving the early growth of Norwich Union Direct to his recent prominent role in our rebrand to Aviva.
“Alongside the news about John, we’ve been planning changes to our future sales and marketing team to take us forward, not just for the next six months but for the long term future.”
