Assurland.com belongs to French mutual insurance giant Covea, which is composed of Maaf, MMA and GMF. The current discussions are in their “final strait line” as stated by the economic daily La Tribune.
The valuation of Assurland.com is between 150 and 200 million EUR. According to the economic daily, who will not provide its sources, the three investment firms that are in the loop are : Golden Lake Capital, Silver Lake and TA Associates.
« Web related persons have also followed the issue”, has said someone close to Assurland.com, quoted in the daily paper, who adds that no competitor has taken up the bet. An IPO was planned in 2010 but no action has been taken.
